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FUTURE-PROOFING YOUR BUSINESS
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Mapping Your Sales Funnel: From Brand Awareness to Purchase (with FREE Guide!)

A sales funnel represents a buyer’s journey from early-stage brand discovery to final purchase. And if you’re wondering why it’s called a funnel, that’s because it’s depicted as such. It starts wide at the top and narrows down at the bottom. This portrays how merchants begin with a relatively large audience of prospective buyers before they get trimmed down to ones that are more likely to make a purchase. Get your FREE guide here.

June 30, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Your Business: Productivity Tips for Business Owners

Today’s article highlights tips on increasing your productivity, some of which were shared by ChatGenie team members who, as business owners themselves, know a thing or two about getting things done in an orderly fashion.

June 28, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Your Business: How Much Does it Cost to Set Up an eCommerce Tool

Hiring a web developer for your eCommerce website is one way to do it but that may require you to shell out somewhere between P70,000 – P150,000. That’s just too much especially if you’re a small business owner. All things considered, your best bet is to use an eCommerce tool like ChatGenie as it offers a quick and affordable way to get your online store live.

June 21, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Blog Series: Best Practices When Boosting Posts

For today’s article, we’ll be counting down the best practices when boosting Facebook posts. Often overlooked by small businesses, boosted posts are effective for amplifying the reach of your content, which falls under the first stage of the customer journey. With the simple click of a button, your posts can be seen by more people, even those that aren’t followers of your business page.

June 7, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Blog Series: Content ideas for your social media posts

Today, we’re giving ideas to help your business fill up your social media pages with quality content! This is important not only to attract, engage, and retain an audience, but also to establish your expertise and promote brand awareness.

June 2, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Your Business: FREE Tools That Can Help You Start an Online Business

Make no mistake about it: getting an online business up and running is a tall order. There’s capital to worry about first and foremost. And then there’s the actual business aspect of making sure things are in order.The early goings can be overwhelming, but you can get past the early roadblocks and run your business more smoothly if you have the right tools to back you up.

May 24, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proof Your Business: How to Create a Buzz with Influencer Marketing

Did you know that the Philippines has one of the strongest influencer cultures in the world? With 51.4% (more than double the global average!) of users following influencers, it’s no question that influencer marketing is one of the most popular strategies for both online-only and traditional brands. That said, it isn’t as simple as giving out free products to your favorite Instagram personality. Modern consumers are smart and savvy; they know when they are being sold to. There’s a lot of white noise on the interwebs so it’s also important to stay authentic, strategize smart, and stay true to your brand. Where do we start?

May 17, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proof Your Business: Make Your Products Stand Out on Social Media

Selling on social media has its own set of challenges. When you’re selling on social media, your visuals are everything. One of your priorities, as a social seller, is to find a way to let your brand stand out amidst the competition. Not everyone can understand how great your products are so it’s your job to show them in the best light, literally and figuratively. Here are a few easy tips to help you draw customers from the moment they take a look at your profile:

April 28, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Your Business: Expanding Your Sales Channels

Now, why should you consider exploring more avenues for selling? This should be a no-brainer. For one, it is a proven strategy to gain more buyers and increase revenue. While a business can function just fine with one primary sales channel, adding a few more wouldn’t hurt as long as you have the means to do so. If you’re worried about there being an overlap in sales channels, don’t worry! This is a good problem to have and not something you should be agonizing over. It’s certainly better than putting all your eggs in one basket.

April 19, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Your Business: Must-try Promos to Attract Customers

Promotional offers influence the decision-making process of customers. They appeal to people’s fear of missing out. FOMO, as it’s called, makes customers want to grab on to limited offers before they slip through their fingers. It’s kind of a psychological trick if you think about it. If you’re a business looking to try out promos for the first time or if you’re seeking new ways to do it, keep reading!

April 8, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Your Business: How To Get Your First Order

Needless to say, making your first sale is momentous for your business. Not only does it put money into your cash register, but it also serves as validation. It brings optimism and reassurance that your new online business has the makings of a successful venture. And who wouldn’t want that? After all, the main reason behind starting a business is to gain profit.

March 22, 2022
FUTURE-PROOFING YOUR BUSINESS

How to be THAT IG STORE

But keep in mind that Instagram is not just for marketing. With the right mindset and tools, it can be the headquarters of a full-fledged online store complete with all the components that make up a traditional physical store. Want to start selling on the app now? Stick around to gain insights on building the parts that make up a great Instagram store.

March 6, 2022
FUTURE-PROOFING YOUR BUSINESS

A Copywriter's Guide to Crafting Stand-Out Social Media Content

Persuasive writing can make an impression on your potential followers and create connections with them before they continue to keep scrolling. Although hashtags certainly play a part in getting your brand out there, you can choose to make your words count. Keep reading to learn the basics of writing effective copy on social media and more.

February 16, 2022
FUTURE-PROOFING YOUR BUSINESS
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